北京2022年2月16日 /美通社/ -- 中國領先的企業數字化運營和營銷云平臺愛點擊集團iClick（NASDAQ：ICLK）于今日發表愛點擊集團董事長、CEO兼共同創始人唐健博士致股東信。

各位尊敬的愛點擊股東：

大家新年好，我很高興在虎年一開始向您匯報愛點擊的業務成果、未來展望及戰略。2021年里，全球新冠疫情反復無常，中概股在資本市場面臨多重因素帶來的嚴峻挑戰，但令我們感到驕傲的是，公司在巨大的壓力下仍然實現了業績的穩健增長，持續向長期目標奮勇前進。尤其，我們深信“企業數字化運營解決方案”可以繼續實現預期中的高速增長，從而進一步推動公司業務結構的持續優化。

愛點擊的長期戰略是抓住中國經濟數字化轉型的契機，幫助中國企業通過數字化升級和運營來實現供給側革新。公司在過去的三年里有效執行此戰略，我們不斷加速SaaS產品矩陣的迭代升級，同時也在實踐中不斷探索實用的運營經驗，以構筑并完善“SaaS+X”商業模型。我們相信中國企業和品牌在未來三年里數字化轉型的落地需要打通線上線下的消費場景，并在國內互聯網日新月異的新媒體生態中找到平臺電商之外的全新增長路徑。愛點擊構筑的“SaaS+X”商業模型將以此為目標，幫助企業在高速蛻變的新媒體生態中有效“種草”、高效“投流”、經濟“TP”，并強健私域體系、夯實數據資產、管理品牌口碑，幫助它們做到“營和銷，都有數”！我們相信這是一個萬億級的龐大市場，而“SaaS+X”則會是一條可落地的執行路徑。我們有信心基于此模式的“企業數字化運營解決方案”業務2021年全年收入繼續保持三位數的同比增長。我們也相信2022年乃至接下來的3年里，該業務仍然具備持續高速增長的潛力。

在堅決執行可持續的長期戰略的同時，今年我們也會加速公司兩大業務板塊之間的交叉銷售，讓“在線營銷解決方案”業務更多聚焦在可與“企業數字化運營解決方案”業務相互協同的部分，實現兩大業務板塊之間的資源投入的更好平衡，從而保證公司的穩健安全并在長期戰略上始終保持足夠的投入。此外，管理團隊也會密切關注美國資本市場的變化，并以開放的心態積極尋找其它各種可能的資本運作機會，目標是幫助公司的長期戰略獲取更多的發展資源，助力“SaaS+X”模式達到更大的規模，最終最大化愛點擊的股東價值。

2021年是我任職愛點擊CEO的第二年，公司在戰略方向、組織建設和協同執行方面均達成了高度共識，我們的人才發展計劃和企業文化建設也初獲成功，通過不斷的產品和業務創新為行業培養了一批優秀數字化人才。感謝公司董事會和股東會的信任和任命，我在擔任CEO一職之外，也出任了公司的董事會主席，我將一如既往帶領愛點擊團隊在建設“中國領先的企業數字化運營和營銷云平臺”之路上奮勇前進！

最后，我要感謝所有股東對公司及管理團隊的信心和支持，在過去的12年里，愛點擊已多次證明自己是一家具備“融合進化”能力的公司，我們的團隊既經歷過風口浪尖的極速狂飆，也經歷過艱辛嚴峻的逆勢生長，我們的商業模式從早期的PC端升級到移動端，從前期的數字營銷領域擴展到“SaaS+X”企業數字化領域。未來，愛點擊也將繼續秉持“創新”為本的企業文化，始終站在市場發展的前沿陣地，為客戶、為行業、也為所有股東創造可持續的長期價值。

順頌商祺，

唐健

愛點擊 董事長、CEO兼共同創始人

關于愛點擊

愛點擊集團(NASDAQ: ICLK)成立于2009年，是中國領先的企業數字化運營和營銷云平臺。愛點擊的使命是賦能全球品牌釋放智慧零售的巨大市場潛力。憑借獨家的前沿技術，愛點擊提供的全消費者生命周期解決方案助力品牌有效實現業務增長和提升盈利能力。愛點擊總部位于香港，通過全球十一大辦公地點覆蓋亞洲及歐洲市場。更多信息請訪問ir.i-click.com。

Safe Harbor Statement

This announcement contains forward-looking statements, including those related to the Company’s business strategies, operations and financial performance. These statements constitute “forward-looking” statements within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Such statements are based upon management’s current expectations and current market and operating conditions and relate to events that involve known or unknown risks, uncertainties and other factors, all of which are difficult to predict and many of which are beyond the Company’s control. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: the Company's fluctuations in growth; its success in implementing its mobile and new retail strategies, including extending its solutions beyond its core online marketing business; its success in structuring a CRM & Marketing Cloud platform; relative percentage of its gross billing recognized as revenue under the gross and net models; its ability to retain existing clients or attract new ones; its ability to retain content distribution channels and negotiate favourable contractual terms; market competition, including from independent online marketing technology platforms as well as large and well-established internet companies; market acceptance of online marketing technology solutions and enterprise solutions; litigation and negative publicity surroundings China -based companies listed in the U.S.; effectiveness of its algorithms and data engines; its ability to collect and use data from various sources; its ability to comply with existing or future laws and regulations related to data protection or data security; ability to integrate and realize synergies from acquisitions, investments or strategic partnership; the duration of the COVID-19 outbreak, including the emergence of COVID variants, and its potential impact on the Company’s business and financial performance; fluctuations in foreign exchange rates; general economic conditions in China and other jurisdictions where the Company operates; and the regulatory landscape in China and other jurisdictions where the Company operates. Further information regarding these and other risks is included in the Company's annual report on Form 20-F and other filings with the SEC. All information provided in this press release and in the attachments is as of the date of this press release, and the Company undertakes no obligation to update any forward-looking statement, except as required under applicable law.

如需投資者關系及媒體查詢，請聯絡：

愛點擊互動亞洲集團有限公司

李依珊 女士
電話: (86) 21-3230-3931 #866
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投資者關系：ir@i-click.com
媒體：press@i-click.com

The Foote Group
Philip Lisio
郵箱: phil@thefootegroup.com